TikTok Video Post Sizes
By Tomahawk on
Tourism businesses should be on TikTok! The video footage and stories you can share are perfect for this platform with highly visual content that will inspire travellers! Gone are the days of needing to produce and direct professional style promo videos for social media - simply use a smart phone to gather footage and images, use the TikTok built in editors to add music, captions, text overlays and more!
All you need is a content plan to keep it going and use your team on the job to create the content! The main thing to remember with TikTok is to keep videos vertical for mobile (not the traditional horizontal format)
TikTok Profile Page
Profile Picture
- Picture pixel size: 200 x 200 pixels
- Aspect ratio 1:1
- Accepted file types: JPG, JPEG, PNG
- Maximum file size: 50kb
Video Cover
1080 x 1920 pixels
TikTok Feed
TikTok Video
- Recommended pixel size: 1080 x 1920 pixels
- Aspect ratio: 1:1 or 9:16
- Video length: up to 60 seconds if created on TikTok; up to 10 minutes for uploaded videos
- Accepted file types: MP4, MOV, MPEG, 3GP, AVI
- Maximum file size: 500MB
TikTok Image
- Recommended pixel size: 1080 x 1920 pixels
- Accepted file types: JPG, JPEG, PNG
TikTok Ads
TikTok in-feed image ad
- Recommended pixel size: 720 x 1280 pixels
- Aspect ratio 1:1
- Accepted file types are JPG, JPEG, PNG
- Maximum file size: 100MB
TikTok in-feed video ad
- Recommended pixel size: 720 x 1280 pixels (9:16 ratio), 640 x 640 pixels (1:1 ratio), or 1280 x 720 pixels (16:9 ratio)
- Accepted file types: MP4, MOV, MPEG, 3GP, AVI
- Video duration: between 5 to 60 seconds, TikTok recommends between 9 to 15 seconds
- Maximum file size: 500MB
TikTok Spark ad
Spark ads are boosted organic posts so they blend in to the TikTok feed with a native look and feel. There are no restrictions for the sizes, file types, video duration, and aspect ratio.
Learn More About TikTok for Tourism
Check out this handy guide on how to you can make the most out of TikTok for your business.
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