Website Fitness Program For Your Tourism Business During COVID -19
By Tomahawk on
Huge thanks for signing up to our 'Website Fitness Program for your Tourism Business during COVID-19' webinar. We are thrilled that 256 people signed up and 187 joined us one the day! What a shining example of how our tourism industry is ready to take on this challenge and thrive.
Looks like everyone has some great snacks on hand to get them through. Hot Cross Buns definitely led the race, closely followed by anything alcohol infused! Both great choices in our books.
We asked you to share what mix of your business was traditionally international 'Before COVID-19' (BC). Of the 62 people that responded 6 had 50% or less and 25 of you had 80% or above International visitor mix.
For those in doubt that domestic travel can help your business, according to Statistics New Zealand, $40.9 Billion was the total annual tourism spend in New Zealand, year ending March 2019 (both International and Domestic).
60% of that total spend was by the Domestic Traveller ($23.7 billion).
Further to that Kiwi's spend $6.5 billion annually on overseas travel. So, we are sure we all look forward to having some of that spend here in New Zealand!
We spoke about two topical articles you may want to read. These were 'Nothing will be the same: How Italian Hoteliers are coping with coronavirus fallout' and 'Airbnb will pay hosts $250 million to help recover cancellations due to COVID-19'.
If you were unable to join us on the day, we have included a recorded version below for you to watch. We have also included two FREE templates to get you started on your content journey!
Happy marketing!
Cheers from Gina, Renee and the team at Tomahawk!
Click here to download our Content Building Table.
Click here to download our Content Calendar Template.
If you have any questions or would like to discuss any of the topics in this webinar further, please know we would love to hear from you.
We are all in this together, and together we will get through.
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