Category Archives: Website SEO
Would it Benefit Me to Buy Other Domains?
By Tomahawk on
We are often asked by clients whether additional domains would benefit their website and/or SEO.
For example, say you run a motel in Auckland and your website is "www.imaginarymotel.com" but you also wonder about registering "www.imaginarymotel.co.nz", or even "http://auckland.imaginarymotel.com".
Answer?
There are only ever 3 reasons to register additional domains.
1. To protect your brand. In other words, stop someone else like a competitor from getting to it first. Alternatively, your company name might be easily misspelled and you want to catch those users who mistype it.
(Side note: If protecting your brand is your main concern, you should also register social media accounts under your company name ASAP, even if you don’t plan on posting anything just yet. Use
